meet the founders.
I am Wang Bei.
I was born in Nanjing, China and currently live in the Netherlands.
I am an experienced media consultant and communication strategist, specialised in branding, marketing and cross-cultural PR.
With one foot in Europe and one in China, I am frequently invited by local governments and commercial companies to provide strategic advice on Sino-European (social) media and communication.
Over the past 15 years I have continuously helped European organisations and companies tell their stories, promote their brands and localise their products and services to a Chinese audience.
Connecting Europe and China, I am passionate about shaping and telling your stories, engaging your Chinese customers and audience, and establishing a solid foundation for you to grow your business and network in China.
With China’s online ecosystem and social media running virtually in parallel with that in the rest of the world, local knowledge about China’s digital media landscape is vital for success. Let me help you navigate digital China.
and I am Christiaan Eisberg.
Born in the Netherlands a long time ago, I recently moved back to my motherland, after 15 years abroad.
I am an experienced operational and commercial executive, specialised in brand building, client management, digital commerce and organisational transformation.
Since my first visit to China in 2002, I have been captivated by and hooked on its extraordinary development, innovation and growth into the world’s leading economy.
My 20-year background in Fortune 500 companies and start-ups, in heavy industries and consumer brands, in the West and the East, forms the foundation on which I am helping a large variety of European companies to do business in China today.
Whether you are looking for an offline distributor or a cross-border e-commerce partner, a team to run your China department or represent your brand, or take your company through a digital transformation process for your Chinese customers, I am here to help you navigate digital China.
our story.
From the moment we met in 2015, it was clear that we shared the same values and ambitions in both work and life. These became the foundation for our team, for the way we engage with our partners and for the relationships with our clients.
What does this mean for you? Well, it’s simple. We show personality, offer expertise, are transparent, make a difference, deliver value and remain loyal.
If these are the values you are looking for in a partner, drop us a message and let’s work together.
and our partners.
let’s work together
meet the founders
I am Wang Bei.
I was born in Nanjing, China and currently live in the Netherlands.
I am an experienced media consultant and communication strategist, specialised in branding, marketing and cross-cultural PR.
With one foot in Europe and one in China, I am frequently invited by local governments and commercial companies to provide strategic advice on Sino-European (social) media and communication.
Over the past 15 years I have continuously helped European organisations and companies tell their stories, promote their brands and localise their products and services to a Chinese audience.
Connecting Europe and China, I am passionate about shaping and telling your stories, engaging your Chinese customers and audience, and establishing a solid foundation for you to grow your business and network in China.
With China’s online ecosystem and social media running virtually in parallel with that in the rest of the world, local knowledge about China’s digital media landscape is vital for success. Let me help you navigate digital China.
and I am Christiaan Eisberg.
Born in the Netherlands a long time ago, I recently moved back to my motherland, after 15 years abroad.
I am an experienced operational and commercial executive, specialised in brand building, client management, digital commerce and organisational transformation.
Since my first visit to China in 2002, I have been captivated by and hooked on its extraordinary development, innovation and growth into the world’s leading economy.
My 20-year background in Fortune 500 companies and start-ups, in heavy industries and consumer brands, in the West and the East, forms the foundation on which I am helping a large variety of European companies to do business in China today.
Whether you are looking for an offline distributor or a cross-border e-commerce partner, a team to run your China department or represent your brand, or take your company through a digital transformation process for your Chinese customers, I am here to help you navigate digital China.
our story
From the moment we met in 2015, it was clear that we shared the same values and ambitions in both work and life. These became the foundation for our team, for the way we engage with our partners and for the relationships with our clients.
What does this mean for you? Well, it’s simple.
We show personality, offer expertise, are transparent, make a difference, deliver value and remain loyal.
If these are the values you are looking for in a partner, drop us a message and let’s work together.
and our partners
let’s work together